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Discover Revenue Opportunities From Pipedrive Customer Data

Pipedrive tracks every deal your team wins. Those won deals show which customers keep buying and which have drifted away.

Direct Pipedrive integration is coming soon.

In the meantime, you can analyze compatible exported transaction data with Revenow.

The Challenge for Pipedrive Users

Pipeline views push teams toward new deals. Existing customers who haven't produced a won deal in months slip through.

CRM deal values are agreed amounts, not always the revenue actually received. Where possible, compare with invoiced or paid data.

Data You Need

  • Won deals export with organization or person, won date and value
  • Optional: currency and deal ID

See how to prepare customer data for formatting tips.

Using Pipedrive Data Today

  1. In Pipedrive, filter deals by status Won and export them.
  2. Keep organization or person, won date and value columns.
  3. Upload the file to Revenow and confirm the mapping.

The native Pipedrive integration is not available yet.

How Revenow Analyzes the Data

Each customer's latest won deal sets their last purchase date, measured to the analysis reference date with Generic 1.0 (60 and 90 days).

Accounts past 90 days show as inactive churn; those at 60–89 days as at risk, each with estimated revenue.

All figures are estimates based on past activity, not guaranteed recovered revenue. Revenow doesn't contact customers for you.

Illustrative Example

Hypothetical business and figures.

An equipment rental firm exports three years of won deals. 26 organizations that rented every season haven't had a won deal in over 90 days, so the sales lead reviews why before the next season.

Who Benefits

  • B2B sales teams with repeat customers in Pipedrive
  • Owners checking for churn in their client base
  • Account managers planning re-engagement calls

Frequently Asked Questions

Is the Pipedrive integration available?

Not yet. The direct Pipedrive integration is coming soon. Export won deals and upload them in the meantime.

Are deal values the same as revenue?

Not always. Won-deal values are a proxy; invoiced or paid data is more accurate.

Should I include lost deals?

No. Only won deals represent customer purchases.

Will Revenow update Pipedrive?

No. Revenow doesn't write to your CRM.

Related Reading

Pipedrive is a trademark of its owner. Revenow is not endorsed by or affiliated with Pipedrive.

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